# K9 Sports Marketing — Helping Dog Sports Grow

> Helping Dog Sports Grow: we partner with clubs, trainers, handlers, organizations, and brands to grow participation, strengthen brands, and showcase the incredible people behind dog sports. Serving dog trainers, clubs, organizations, and brands throughout the United States. Built by active competitors in the K9 sports world.

K9 Sports Marketing is the only marketing firm built exclusively for the K9 industry. Its mission is growing the sport by highlighting great people. Founded by active K9 sport competitors who train, trial, and title their own dogs, the agency understands the working dog world from the inside — the sports, the titles, the platforms, and the audiences that matter.

The agency is affiliated with K9 Sports Nation (k9sportsnation.com), the authoritative digital hub for working-dog competitors in North America. Client work is amplified through K9 Sports Nation's own media platform — exposure inside the community, not just paid advertising.

## Who We Serve

K9 Sports Marketing sells business outcomes, not web design: more leads, better recruiting, more memberships, higher event attendance, easier customer onboarding, and less administrative work.

- **Clubs**: More members, fuller trials, and less volunteer admin work — via modern club websites, member portals and registration, event promotion, trial calendars, livestream setup, newsletters, results databases.
- **Trainers**: More client leads, easier booking and onboarding, income beyond the training field — via professional websites, online courses, booking systems, content creation, email marketing, local SEO.
- **Handlers / K9 Athletes**: Sponsorships opened and a growing following — via personal brands, athlete profiles, sponsorship packages and media kits, photography, social media growth.
- **Brands & Manufacturers**: More sales and loyal repeat customers — via ecommerce, product launches, brand awareness in the K9 community, ambassador programs, retention marketing.
- **Organizations**: More engaged members and far less manual work — via member portals, directories, results and titling databases, education platforms, event management, communications.

## Key Facts

- Firm name: K9 Sports Marketing
- Parent brand: K9 Sports Nation
- Contact: info@k9sportsnation.com | (352) 716-1625
- Founder: [Becca Sharp](https://k9sportsmarketing.com/about/becca-sharp/) — Brown University Sc.M. graduate and active dog-sport competitor who trains, trials, and titles her own dogs
- Disciplines served: IGP/Schutzhund, Agility, Obedience, Nosework, French Ring, Mondio Ring, Flyball, Dock Diving, Protection Sports, Service/Working Dogs

## Client Results

- Joanne Fleming (joanne-fleming.com): +340% increase in lead generation. Services: web design, development, marketing.
- Horton's K9 (hortonsk9.com): 2.5x revenue growth. Services: brand strategy, web design.
- NAWBA (North American Working Bouvier Association, nawba.club): Full platform revamp with membership integration. Services: site redesign, membership system, event management.
- WRAC (Working Rottweiler Association of Canada, wrac.club): Brand-new club website built from scratch. +2 new member inquiries received since launch, from handlers discovering the club online for the first time. Services: web design, development, event promotion.
- K9 Sports Nation (k9sportsnation.com): Built the complete platform from scratch — design, development, directory, events, results, marketing.
- K9 Sports Marketplace (k9sportsmarketplace.com): Designed and developed a purpose-built marketplace for new and used dog-sport equipment.

## Pages

- [Home](https://k9sportsmarketing.com/): Overview of services, results, and contact
- [About](https://k9sportsmarketing.com/about/): Agency story, experience, and values
- [Becca Sharp](https://k9sportsmarketing.com/about/becca-sharp/): Founder biography, education, and firsthand dog-sport experience
- [Services](https://k9sportsmarketing.com/services/): Full breakdown of all service offerings
- [Work / Portfolio](https://k9sportsmarketing.com/work/): Case studies with real client results
- [Contact](https://k9sportsmarketing.com/contact/): Inquiry form and contact details
- [Blog](https://k9sportsmarketing.com/blog/): Marketing insights for K9 athletes, trainers, clubs, and brands

## Social

- Instagram: https://www.instagram.com/k9sportsnation
- Facebook: https://www.facebook.com/k9sportsnation
- YouTube: https://www.youtube.com/@k9sportsnation